Privacy Policy

Red Bay Coffee values your privacy and is committed to protecting your personal information. This Privacy Policy describes the types of information we collect, how we use and share that information, and the rights and choices you have regarding your personal information. By visiting or using our website, creating an account, or purchasing our products, you agree to the practices described in this Privacy Policy.

Information We Collect

Information You Provide to Us

We collect personal information that you voluntarily provide, including when you:

Create an account
Place an order
Sign up for emails or promotions
Contact customer support

This information may include:

Name
Billing and shipping address
Phone number
Email address
Account login credentials (username and password)
Payment information (such as credit card number and expiration date)
Gift recipient information (if applicable)

Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

IP address
Browser type and device information
Pages viewed and actions taken on the site
Referring URLs
Purchase and browsing behavior

How We Use Your Information

We use personal information to:

Process and fulfill orders
Provide customer service and support
Communicate with you about your orders
Send marketing and promotional communications (you may opt out at any time)
Improve our website, products, and services
Detect and prevent fraud and security issues
Comply with legal obligations

Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to operate our website, analyze performance, personalize content, and support marketing efforts.

These technologies include:

Essential cookies required for core website functionality (such as shopping cart and checkout)
Analytics cookies (including Google Analytics) to understand how visitors use our website
Marketing and advertising technologies (including Meta/Facebook Pixel) to deliver relevant ads and measure campaign effectiveness

You can control cookies through your browser settings. Please note that disabling cookies may limit certain website features.

Where required by law, we honor browser-based opt-out signals such as Global Privacy Control (GPC).

How We Share Information

We may share personal information with trusted third-party service providers that help us operate our business, including:

Shopify, which powers our ecommerce platform and processes orders and payments
Payment processors that securely handle billing transactions
Klaviyo, which we use for email and SMS marketing communications
Google Analytics, which helps us understand website usage and performance
Meta (Facebook and Instagram) advertising tools, which help us deliver ads and measure engagement
Shipping and fulfillment partners
Customer support and marketing service providers

These service providers are authorized to use personal information only as necessary to perform services on our behalf and are contractually required to safeguard your information.

We may also disclose personal information:

To comply with legal obligations or lawful requests
To protect the rights, property, or safety of Red Bay Coffee or others
In connection with a merger, acquisition, or sale of assets

We do not sell personal information for monetary consideration. However, certain data sharing with analytics or advertising partners may be considered a “sale” or “sharing” under California law.

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including legal, accounting, and operational requirements. When information is no longer needed, we securely delete or anonymize it.

Sensitive Personal Information

We may collect sensitive personal information, such as account login credentials and payment information. This information is used solely for purposes permitted by law, including order fulfillment, account management, and fraud prevention.

We do not use or disclose sensitive personal information for purposes beyond those reasonably necessary to provide our products and services.

Your Privacy Rights (California Residents)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including:

The right to know what personal information we collect, use, disclose, or share
The right to request deletion of personal information
The right to correct inaccurate personal information
The right to opt out of the sale or sharing of personal information
The right to limit the use of sensitive personal information
The right not to be discriminated against for exercising your privacy rights

You may exercise these rights by contacting us at care@redbaycoffee.com. We may need to verify your identity before processing your request.

Do Not Sell or Share My Personal Information

Under California law, sharing personal information for cross-context behavioral advertising (such as through Meta or Google advertising tools) may be considered a “sale” or “sharing.”

California residents may opt out of the sale or sharing of personal information by:

Contacting us at care@redbaycoffee.com
Enabling Global Privacy Control (GPC) in their browser, which we honor where legally required

Opting Out of Marketing Communications

You may opt out of receiving promotional emails at any time by following the unsubscribe instructions included in our emails or by contacting us directly.

Security

We maintain administrative, physical, and technical safeguards designed to protect your personal information from unauthorized access, loss, misuse, or disclosure. While we strive to protect your information, no method of transmission or storage is completely secure.

Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected such information, we will delete it promptly.

International Users

If you access our website from outside the United States, please note that your information may be transferred to and processed in the United States, where data protection laws may differ from those in your country of residence.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. The updated policy will apply to all users as of that date.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, or if you wish to exercise your privacy rights, please contact us:

Email: care@redbaycoffee.com
Mail: Red Bay Coffee, 3136 International Blvd, Oakland, CA 94601

Effective Date: April 1, 2012
Last Updated: March 1, 2026